Our Great City

Many local fathers got Mark Fadden’s latest political thriller for Father’s Day this year. Fadden signed copies of The Brink, which takes readers on a perilous race from northern Mexico to Washington, D.C. as the hero and heroine try to thwart a global financial conspiracy, this past Saturday afternoon at the Colleyville Borders book store. “Being a local author, Mark generated a lot of pre-signing interest,” said Lori Lortscher of Borders. “He also interacted well with our customers during the signing, which boosted the sale of his book. It was our most successful book signing of the year. I hope we are lucky enough to have him back again."

The Brink author Mark Fadden signs a copy for Rachel Curry, CHHS Junior

Fadden is also chronicling his marketing efforts using social media over the next year in a blog. “Whenever I talk to people about my books, many of them know someone or they themselves have either toyed with the idea of writing a book, or are in the process of writing one. I wanted to keep track of what I’m doing on a daily basis to market the book so I could offer some inside information about what works and what doesn’t.” Fadden’s blog, titled The Nightstand Diaries: 1 year, 5,000 books, and an (almost) anything goes approach to marketing, can be read at http://markfadden.wordpress.com.